Search engine optimization Web Cola Media SEO Marketing

Search Engine Optimization

Have you thought about Search Engine Optimization (SEO) for your website? If you haven’t, think about a few facts. More than half of the consumers today search online for reputable businesses before making a purchasing decision and more than 70% of consumers searching online for information on products or services do not go further than the first page of search results.

Consider that the top three listed pages on a search results page get over 30% of sales since over 90% of consumers searching for information will click through these first results There are millions of websites to compete with for top slots on search results pages

For all our websites, we consider optimization right from the beginning. We’ll ensure that search optimization is taken into consideration when designing your website or provide analysis on your existing Website to develop a winning SEO strategy.

OUR PROCESS

Individual organizations need individual plans, a one size fits all SEO plan does not work, you need an analysis and a customize plan to make an impact on the search engines to increase traffic to your website

AUDIT | RESEARCH

In depth examination of your industry, competition and market is complied
CODING

The compiled data is then hard coded into the content of your site
CONTENT

Consistency is key, the data in the code is complimented by the sites content
STRATEGY

Strategically aiming at a moving target. Your SEO campaign will consistently evolve

UNDERSTANDING SEO BUZZ WORDS

KEYWORDS

Words most commonly typed into search engines to find your website

BACK LINKS

When other websites are linked to your website this improves your rankings

RELEVANCY

The content on your website should carry the conversation of your goods / services

DENSITY

A ratio of content vs keyword frequency determines density, balance is key

DIRECTORIES

Google, BING and Yahoo rely on over 50 directories to validate businesses, adresss, phone number ...

ALGORITHM

Jargon at its best, basically rules set forth by search engines for getting your website on the results page

OUR APPROACH

We’re an online marketing in New York that offers SEO services to individuals and organizations in New York and throughout the world. We’ve refined our approach over the past few years to provide our clients with exceptional results.

We offer our clients the benefit of using a wide variety of tools for their campaigns. However, through research and strategizing, we are able to ensure that we apply the right tools to our clients’ campaigns to ensure great results.

For new websites, we’ll consider optimization right from the beginning. We’ll ensure that search optimization is taken into consideration when designing your website. For existing websites, we carry out an analysis to help us develop a winning strategy.

Our online marketing services include link building, content management, competitor analysis, strategic validation and keyword research amongst many other necessary services. Contact us today to learn about what we can do for you.