with a Website
At Web Cola Media, we believe that every adventure, every vision, and every launch starts with a great website. As a full-service website design and digital marketing company, our goal is to perfect this essential and foundational part of your online presence. To achieve this, we conduct a wide-ranging review of your current website, branding, search engine placement, and market position. We formulate a customized, strategic plan that will meet your goals and your budget.
As you prepare to reopen your business after the lockdown, it is important to effectively communicate your reopening plan to your customers. Many customers are not only anxious to be able to access your products or services once again but also to know that they can do so in safety.
The pandemic that swept across the world in 2020 caused a sudden decline in consumer spending. Few businesses, if any, were untouched by this. Consumer behavior changed drastically and many of the businesses that could not transform their business models to meet these changes didn’t survive.
You have 3 seconds to make a great first impression. Sounds impossible, but it is the reality that brands face when it comes to digital marketing. With so much content available online and attention spans becoming shorter, you only have a few seconds to capture the attention of your target audience and keep it long enough to convey your message. Here’s how you can achieve this with visuals.
You had a great idea for a business and you followed through. Now your business is established and you’re looking for opportunities to grow. Investing in your online presence could be precisely what you need to attract investors, buyers or franchisers and grow your business.
Whether your business specializes in tech or in plumbing, having a strong digital presence is the best way to attract new customers today. We live in the digital era where almost everything is available to consumers through digital devices. Consumers today use the internet to search for information about businesses or products prior to making a purchase. Google, the largest search engine in the world, reports that more than 97% of consumers use the internet to search for local businesses.
In the past, having a strong online presence was primarily for attracting customers and increasing sales. However, advances in technology are changing how we work as well as how organizations operate. Organizations today can take advantage of telecommuting to hire talent from across the globe. This has opened up organizations to an even larger talent pool.
If you want to ensure sustained growth in your business, customer engagement should be a top priority. Customer engagement involves forging a deeper relationship with your customers. It means working to form a connection with your customer through consistent and relevant communication.
Before the digital era, getting the word out about a business was hard. It was hard to compete with brands that had already established themselves in the market. Consumers only purchased from well-known brands because these large brands had the money to advertise on TV, radio and other available platforms.
Many brands today rely on influencers in the industry to market their products. In fact, influencer marketing is growing much faster than digital ads today. This type of marketing allows brands to increase their reach and target different audiences. Imagine how far your brand could reach if you positioned it as an authority in the industry and become an influencer yourself.
Are you looking to hire a marketing expert to help you market your business? Hiring a full-time marketing executive with years of experience isn’t cheap. Their knowledge is also limited to their area of specialization, their experience and their interests. Even the most seasoned marketing executive has their limitations.
Whether you have a professional in-house marketing executive or have taken up the marketing role in your company, it can be easy to lose sight of the big picture. This is an occupational hazard of working within the company you are marketing for. You tend to be immersed in the day-to-day activities. Your vision and creativity may be lost in the process. You may also not be able to see your brand from your audience’s perspective.
Access State-of-the-Art Technology Digital Marketing
Digital marketing today requires heavy investment in equipment and software. A lot of this technology is very costly. It wouldn’t make sense for a company to spend thousands of dollars on equipment that will only be used once in a while. It is therefore not surprising that many in-house marketing departments are lacking in the latest and best technology.
Whether you need a new e-commerce site, or are looking to improve your existing one, Web Cola Media can create an e-commerce solution for you.
Let us create a customized SEO plan for you that will make an impact on search engines and increase traffic to your website.
Want to make an impact with your brand and increase your online visibility? Learn how Web Cola Media can manage your AdWords campaign.
Social Media Marketing offers you the opportunity to increase your visibility and build loyalty amongst your current customers in a cost-effective way.
Email marketing has the potential to reach your intended audience anywhere, anytime. Let us create a great marketing campaign for your business.
Here are the top ten things you need to know before hiring a professional website design company.
Why do you need a Google Local Listing? Local Listings help you advertise where local customers are looking.
Web Cola Media is a comprehensive digital marketing firm that helps large and small businesses improve their online presence.
We first opened as a traditional advertising firm in 1998, a period that was seeing the unique intersection of traditional advertising and the emergence of digital marketing. Sensing a change on the horizon, we shifted our focus to developing an expertise in the growing fields of web design and search engine optimization. In our transition from conventional advertising to digital marketing, we’ve learned to evolve.
The internet, its standards, and consumer demands are ever-changing, and Web Cola Media has continued to grow and respond to this. We have developed a style of operation that allows us to adapt to these changes quickly. Our dynamic company culture has enabled us to meet our customer’s demands for beautiful, functional websites and value-adding online marketing campaigns.
Blog Post Febuary 22 2021: From New Customers, Emails and Generally Speaking, We Compiled A List of Commonly Asked Question We Get From Small Business About Digital Marketing. Why Digital Marketing? Who and How Should Digital Marketing Be Utilized for Small Business? Click Here to Learn More >