Email Marketing

EMAIL MARKETING reaches your potential audience anywhere, anytime. Big brand names and Big Box stores allocate 68% of their online marketing budget to email marketing, design and research.

Statistical data tells the story how the users reacted to any email marketing campaign, however, statistical date is often ignored or one is not able to interpret the information and determine what to do with the information. The statistical information can almost be viewed like voting, if a user clicks on something with in your email marketing piece, that’s almost like them saying YES, I am interested. A non-click means NO I am not interested.

Create more YES than NO clicks by making sure you understand the analytics. If the email was not opened at all, consider the subject line. If the customer did click on the email, but did not click through to your website, we need to consider your marketing piece and incentive. Statistics will let you know which campaign was well received and set you up for your next email marketing promotion.

 

STRATEGY

Formulate an Email Campaign to make an impact in seconds to get the results you need.

WEB COLA MEDIA BREAKING THRU THE BLASTS

Marketing Experience to Reach and Retain Customers

  • Design clear, impactful message
  • Compile, segment and manage valuable contact lists
  • Test through email clients and browsers
  • Analyze recipient activity and react
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UNDERSTANDING E-MAIL MARKETING

cONTENT LIST MANAGEMENT

We start with your customer list and expand it generating the most positive responses to your Emails.

PrOFESSIONAL EMAIL DESIGN

Personalized messages along with brand design that makes customers take action.

AUTOMATIC FOLLOW UP EMAILS

Acknowledging your new client is crucial. We'll make sure this is done seamlessly.

targeted emails

Segmenting your contact list improves results. Have your messages read and not deleted.

CLEAR 'CALL TO ACTION'

Make sure your message gets heard and your customer reacts - CLICK HERE or BUY NOW.

tracking and reporting

Did the email marketing piece have a strong enough incentive? Our customer reports and tracking will provide that insight.

Get Customers to Open Email and Say Yes!

So many missed opportunities from poorly conceived email marketing campaigns.  Without clear and concise indications as to what your customers need to do, your email is dead in the water.  Links should be everywhere and coded to allow you to track your customers and land them exactly where they need to be.  They should be directly to a well designed and welcoming landing page which encourages a clear call to action – BUY NOW, CALL FOR A FREE QUOTE and FILL OUT THIS FORM to name a few.

 

Creative IDEAS

We design your Email marketing piece with strong and attractive incentives.

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Targeted Lists

Client lists customized and tested to insure a successful response to your campaign.

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Reports and Analysis

Measured reports on leads, sales and client activity make for an effective marketing tool.

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